Is your checkout killing the sales?
E-commerce is booming as an increasing number of people find buying products and services online the most convenient buying experience. While it is extremely easy to find what you are looking for online, paying for the purchase is another story. There is a significant gap between what people expect and what most merchants are offering.
We’ll start this talk by discussing what are the main frustrations for both people and merchants regarding the checkout. After that, we will touch upon the best practices and regulatory impact before wrapping up with potential solutions to people and merchant frustrations.